Making Patients Feel Special

Similar to our law enforcement professionals, medical practice personnel often have to deal with people who fall into the Sad, Mad or Bad categories.  We don’t see our patients at their best and sometimes they don’t bring out the best in us.  Despite our best intentions, when the time, effort, energy crunch is on, it is too easy to be rude.

If we remember that each person in a medical practice can make a difference, our patients will feel and know the difference.

This is what your patients want you to know:

1.  Help me feel human. I’ve been processed, forced to provide information that I’ve probably given many times previously. I have been forced to wait and the prodded, Read More…

Is Your Medical Practice Compliant with Government Regulations?

Do you know if your practice is complying with key government regulations? Knowing what to target is the key to avoiding problems.

1.     Family/friends
Do you know what information about a patient may be given to family and friends? Does your staff know? Unless you’re certain, only release location, and general condition (stable, sick, good). Spouses do not have automatic rights to any information, contrary to their belief. Read More…

GOOD Marketing Begins With GOOD Content

The world of marketing and lead generation is changing – fast. It does not cut it these days just only to have a website devoted to marketing or lead generation. With competition from millions of websites online, lead generation websites need good content in order to be effective. But what exactly is good content for a health related website?

Well-written articles that are planned around topics that prospective patients are searching for online comes first. Second, the articles need to be written in a way that inspires visitors Read More…

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